A 2025 Shipper’s Guide to Smarter Freight Procurement
In a year of rising operational costs, narrowing contract-to-spot spreads, and a renewed push for predictable service, shippers are re-evaluating how they source capacity. Dedicated trucking services, long associated with cost stability and reliability, offer a clear contrast to the spot market, known for its agility and rate volatility.
This guide examines:
Let’s begin with a clear side-by-side breakdown of the two dominant freight procurement models.
Model | Characteristics | KPI Focus | Typical Use Cases |
Dedicated Trucking Services / Contract Freight | Multi-year agreement, guaranteed capacity, indexed or fixed rate, often includes service-level penalties. | Cost predictability, OTIF (On-Time In-Full), CO₂ emissions tracking. | High-volume replenishment, retail MABD, pharmaceutical and temperature-controlled lanes. |
Spot Market | One-off pricing per load via broker networks or boards. Subject to daily market swings. | Speed to cover, real-time market alignment. | Promotions, seasonal surges, overflow, project freight, backhauls. |
The gap between contract and spot freight is narrowing in 2025—driven by tightened capacity and increased operating expenses.
Here’s where things stand mid-year:
Mode | Contract Rate (avg) | Spot Rate (avg) |
Dry Van | $2.35/mi | $2.06/mi |
Flatbed | $3.17/mi | $2.61/mi |
Reefer | $2.71/mi | $2.35/mi |
Source: Uber Freight, June 2025
Additional pressures:
These trends make fixed capacity via dedicated contracts more attractive for stable lanes, while leaving flexibility on the table for less predictable freight.
Too often, ROI is viewed solely through the lens of rate-per-mile. But logistics leaders know total value extends into risk, service, and administration.
Cost/Benefit | Dedicated Services | Spot Market |
Line-Haul Rate | Typically carries a 3–8% premium in soft markets. | Priced by the day; can save 10–15% in downcycles but may surge 20%+ in tight weeks. |
Capacity Risk | Guaranteed. Avoids tender rejections and urgent expedites. | High. Last-minute rate shopping can cause service gaps. |
Soft Savings | Fewer claims, reduced detention, better pickup compliance. | None inherently; varies load by load. |
Inventory Buffering | Minimal. Predictability enables lean JIT systems. | Higher safety stock required to hedge volatility. |
Admin Load | One contract, quarterly reviews, stable process. | Ongoing paperwork, rate confirmation, load tracking. |
✅ Verdict: Dedicated wins when predictability, service-level penalties, or high-impact freight are in play.
Dedicated isn’t just about cost—it’s about aligning transportation with strategic business goals.
🔹 Recurring, Time-Definite Shipments
Must-arrive-by-date (MABD) retail deliveries are unforgiving. One major U.S. retailer levies chargebacks exceeding $100,000/month for OTIF failures. Studies show dedicated services cut OTIF failures by 30–50% (Lily Transportation).
🔹 High-Service or Regulated Freight
White-glove, hazmat, and pharma shipments benefit from driver familiarity, training, and the avoidance of variable service levels.
🔹 ESG Commitments
Predictable routes enable route optimization, lower empty miles, and Scope 3 CO₂ tracking—ideal for shippers pursuing sustainability reporting.
🔹 Driver Scarcity Zones
Dedicated fleets offer stability for high-friction lanes where seasonal driver churn or regional shortages create capacity gaps.
While dedicated works for volume and service-sensitive freight, the spot market still shines in three core areas:
🔹 Unplanned Volume Surges
Spikes from promotions, disaster relief, or quarter-end pushes require flexibility—something contracts can’t always stretch to accommodate.
🔹 Low-Volume or Experimental Lanes
Lanes with under 200 loads per year often can’t justify the cost or management complexity of a dedicated setup.
🔹 Down Markets
When spot rates drop 10%+ below contract, temporary savings can be substantial—provided you monitor service impacts and have an agile tendering system.
For many shippers in 2025, the answer isn’t either-or—it’s both. Hybrid procurement strategies allow organizations to capitalize on the strengths of dedicated contracts while retaining the agility of the spot market.
Lock in 70–80% of your forecastable volume in dedicated or contract freight. Use the spot market to cover:
This strategy delivers:
The traditional once-a-year RFP can’t keep up with today’s volatility. Swivel recommends issuing quarterly mini-bids for volatile lanes, allowing you to renegotiate based on the latest market data every 90 days.
Benefits:
Swivel’s technology alerts shippers when lane-specific spot rates fall 5%+ below contract for two consecutive weeks. This real-time intelligence supports automated mode-switching logic.
For example:
This dynamic approach ensures every lane is managed for maximum ROI—not just convenience.
Swivel’s hybrid optimization engine doesn’t rely on guesswork. It’s built on lane-level simulations, robust forecasting, and machine learning.
We analyze your historical freight volumes against:
This projects a 12-month outlook for cost, tender acceptance, and OTIF performance under both dedicated and spot strategies.
Not all lanes are created equal. Swivel scores each lane using a “Dedicated Fit Index” (0–100) based on:
High scores = good contract candidates
Low scores = better left to spot or mini-bid strategies
Even after launch, Swivel’s AI keeps tuning your procurement mix. If:
…Swivel automatically recommends (or implements) changes to your routing guide.
One national shipper came to Swivel in 2024 with a 100% spot-market strategy. They struggled with:
After Swivel’s ROI simulation, they adopted a hybrid model:
Before Swivel | After Hybrid Optimization |
100% Spot Freight | 70% Dedicated, 30% Spot |
$2.78 CPM Blended | $2.65 CPM Blended |
85% OTIF | 97% OTIF |
$840k Chargebacks | $160k Chargebacks |
Annual ROI Change: — | +8.3% Net Savings |
This strategic shift preserved flexibility but delivered major gains in cost and service.
To ensure your dedicated strategy delivers long-term value, here are four essential vetting questions:
Understand exactly what’s included in your base rate vs. what’s considered an accessorial.
📌 Why it matters: Transparent pricing avoids future disputes and aligns cost expectations.
Markets shift. Your contract should too.
📌 Why it matters: Keeps your agreement fair and adaptive without constant rebidding.
The best contracts incentivize high performance.
📌 Why it matters: Aligns interests around service, not just volume.
Manual check calls are outdated—and error-prone.
📌 Why it matters: Visibility gaps = higher risk, especially in retail and time-sensitive shipments.
Let’s bring it all together. Here’s how to make your freight procurement smarter this year:
✅ Use Dedicated Services When:
✅ Leverage the Spot Market When:
✅ Adopt a Hybrid Strategy When:
🔍 Run a No-Cost Simulation
Let Swivel apply its forecasting engine to your 2024–25 freight data and identify how to unlock ROI lane by lane.
📥 Download the Scorecard
Use our free [Dedicated vs. Spot Lane Evaluation Tool] to classify your network.
📞 Book a Strategy Session
A 30-minute call with our logistics team can uncover 5–10% savings opportunities on your next routing guide.